Facebook Case Analysis Essay

1. Why and how do people use Facebook?Facebook is now one of the biggest computer programme to help people attach with conversances and family. People sh be their information with all(prenominal) other on Facebook. People use Facebook in three free ways. Firstly uploading and sharing photos, videos or statuses this acts as a means to connect with friends and family, at one click information tush be sh atomic number 18d out with a number of people. Secondly, Facebook offer companies and businesses to create free profile knaves, where they can share information about their products and offers. This helps companies engaging with their customers, learn about them, perceive to their feedback and promote their new products and services. Finally, the Facebook platform, which attracts third-party developers to build applications and games catering to Facebook users. This platform has helped Facebook in attracting heaps of users. All these functionality has helped Facebook in increa sing their user base and developing an profits eco system. Different functionality offer unique advantages to different user group attracting them towards Facebook.2. mensurate the success of Facebook Fan rapscallions.Facebook Fan pages are so roaring because they are integrated right into users news feeds. If a family has any update or promotes on their page then fans of that page will automatically see it and know about it. In social club to make fan page successful admin must update page regularly. Admin can also use photos, videos or other advertising techniques to attach fans engagement with the page. These technique catch users attention and move on users input if they like the videos or photos, these updates help users remember sales, deals and new products that are being advertise. Another advantage with Facebook fan page which makes it hugely successful is that when you promote a Fan page, it shows up on the friends feeds making page accessible to friends of fans ma king it more likely for your friend to like or promote the page.